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We focus on helping online businesses, like yours, reach your business goals – goals that include any or all of the following: improving your brand awareness online, driving traffic from your social media pages to your website to sell more products or get more bookings for your services, improving your customer journey, standing out from your competitors, expanding into new markets & in turn growing your business substantially.
So, how can we help you reach these goals? In our below listed services, you will see that there are several ways we can do this.
Together with you, we’ll set up monthly marketing objectives, increase your brand’s visibility on the social media platforms you use, develop Facebook & Instagram ad campaigns & advertise your products/services to more people & drive traffic to your online store – through these you’ll be able to build a larger following, see a major boost in your sales & establish a more loyal customer base.
Is this different to simply posting content on your social media platforms each day? Yip, it is – this involves purposeful placement of paid social media ads, that are set out to achieve a certain objective for your company & to work alongside your everyday content.
Social Media ads often lead to better engagement as they are specifically designed to meet the interests & preferences of your target audience, making those people more likely to interact with your content, get them interested in your products/services & turn them into loyal customers.
What can the paid Ads be about? Showcasing a new product you have launched, advertise a special offer or product discounts, promote upcoming events, showcase customer testimonials, introduce a new giveaway or competition, advertise your podcast…the list is endless.
Our job is to constantly test & experiment to see what works best & to measure the success of each campaign. No more guess work – all of this will be measured to get the best out of your social media marketing.
We have over a decade of experience in what Ad copy & creative really converts into sales.
We’re really good at finding potential customers for businesses. We can discover & attract your ideal customer by looking at various profile details, planning valuable content for this target audience & engaging with them through social media marketing.
We will be able to assist you with how to capture the lead’s information & advise on how to capture those people’s interest, convert potential customers & help you build a sales funnel to create a steady flow of prospects.
We’ll use data-driven strategies & innovative techniques, designed to maximise your return on investment & support your sales pipeline that maintains long-term growth & success for your company.
So, if your business is in any of these industries, we can definitely assist you with lead generation: Real Estate, Insurance, Education & Training, Financial Services, Healthcare, Automotive (car dealerships), Technology (hardware, software & IT service providers), Travel & Hospitality (hotels, holiday property rentals, travel agencies & tour operators).
If you are selling products, having an online shop or platform is vital. You don’t have to only rely on orders via your social media pages – you have other affordable options.
We’ll start off doing an audit on the current E-commerce platform that you use to sell your products/services (this could be your online website, or another webshop platform) OR, if you don’t currently have one, together with you, we’ll set up a digital storefront where your clients can browse, select & purchase your products or services directly. There are a few options to choose from that are easy to set up & use.
We’ll also look at your shopping cart integration, whether you have set up versatile payment options for them, help reduce shopping cart ‘abandonment’ & look at your overall customer journey.
We will be able to measure the success of your E-commerce platform through certain metrics like website traffic, conversion rates (the percentage of visitors to your website who take a desired action eg: make a purchase – this will come on the back of a paid social Ad campaign), look at the average order value & customer retention rates.
Google is the most widely used search engine in the world, so, using Google Ads as part of your marketing strategy will enable your company to reach a vast & diverse audience.
People go to Google to find out something specific, so it’s really an effective tool to use to drive targeted traffic to your website/online store to generate leads & increase sales – if people are searching for exactly what YOU sell/offer, then you want your Ad to be seen at the top of the results.
Google Ads can display adverts across several platforms – Google search, YouTube etc.
We’ll also be able to provide detailed analytics & reporting as we can track your Ad’s performance. You’ll also have control over the amount of money you want to spend each month on this marketing option.